Christopher Kolmatycki

Entrepreneur, Marketing Expert, and Shower Singing Enthusiast

Comments Off on Company Immediately Calls Job Applicant Upon Seeing ‘B.A. In Communications’ On Résumé

As someone who has done hiring, I love this so much.

My Industry Rants
Comments Off on You’re Not an Entrepreneur! Embrace it and be Proud!

I really dislike the word ‘entrepreneur’. It’s a word I’ve never liked for various reasons, and a word I specifically try to avoid. A quick jaunt to Wikipedia and you’ll see that entrepreneurship can be defined as “one who undertakes innovations, finance and business acumen in an effort to transform innovations into economic goods.” I think a key word in there is ‘innovation’. Is it innovative to perform a service   Read More ...

Entrepreneurship My Industry Rants Working For Yourself
Comments Off on Social Media Is A Waste of Time

So you’ve just started your business.  You’ve got your savings, loan, government handouts, etc., and a dream to make money.  I’m surprised at the amount of people who immediately think their top priority is a social media plan.  I realize this is industry specific, but unless your industry is providing social media services (a suspect business in itself, and I’ll explain why in a future post), I don’t see how   Read More ...

My Interests Rants Social Media

A few days ago, was contacted by the CBC to comment on the new changes Facebook is going through and how it would affect both business and consumer.  While I’m flattered that I was looked to because of my company, Denote Communications, I couldn’t help but wonder what qualifies as being an expert in this field.  I’m pretty sure we each personally know at least 3 people who tout themselves   Read More ...

Advertising My Industry Rants Social Media